Fader Magazine Cover



Tyler, the Creator is the latest artist to cover The Fader and in true Tyler fashion, he's offering us a full serving of brutal honesty In four short years, Tyler, the Creator has gone from living a regular life as a teen in Southern California to becoming a successful rapper and producer with three albums under his belt and a popular sketch. . Issue #37 - Cover: Ghostface Killah / Love Is All. Issue #18 - Cover: Outkast / Black Rebel Motorcycle Club. THE FADER MAGAZINE. Issue #16 - Cover: Nas / Yeah Yeah Yeahs. Issue #17 - Cover: The Mars Volta / The Libertines.

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Magazine

Fader Magazine Subscription

Readership

Readers per copy: 5
Regular reader (reads 3-4 out of 4 issues): 76%

Education

Attended or graduated college: 93%
Graduated college: 79%
Graduated 4-year college: 74%
Post-graduate degree: 26%

Vehicles

91% of subscribers own a vehicle
71% own a car
38% own an SUV

Alcohol

91% of readers ages 21-29 drank or were served alcohol in the past week
Beer (85%), wine (70%) and vodka (61%) were top three consumed beverages

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Employment

Employed: 91%
Full-time: 77%
Part-time: 14%

Marital Status

Single: 65%
Married: 29%

In the past year,

81% of The FADER subscribers purchased a mobile device
34% of The FADER subscribers purchased a tablet
Subscribers purchased an average of 5 video games and spent 4 hours per week playing them
Subscribers spent $3,000 on online purchases
Subscribers spent an average of 20 hours online per week

Gender

Male: 75%
Female: 25%

Magazine

Age

Fader Magazine Covers

Under 18: 3%
18-24: 18%
18-34: 67%
21-29: 38%
21-34: 50%
25-34: 50%
35+: 30%
21+: 94%
Median age: 31.1

Fader Magazine Covers

Household Income

$40K: 81%
$50K: 78%
$75K: 62%
$100K: 44%
$125K: 33%
$150K: 24%
Median HHI: $92K

Circulation

Fader Mag

Print Run: 189,000
Newsstand Draw: 150,000
Newsstand Copies Sold: 58,500
Subscription Copies: 39,000
Digital Subcriptions: 12,500
Comp List: 5,000
Total Guaranteed Circulation Ratebase: 115,000